Stakeholders and customers in the building and construction value chain in Nigeria have been urged to experiment with Monarch Gold colour in combination  with any of the over 12,000 Dulux colours to beautify their homes and offices.

This call came as Chemical and Allied Products (CAP) Plc planned Monarch Gold a the 2016 Dulux Colour of the year.

In his presentation during the special briefing of professional bodies on the 2016 Dulux Colour of the year (2016), the Marketing Manager, CAP Plc, Mr Dominic Oladeji advised customers to visit the numerous Dulux Colour Centres (DCCs) aand Dulux Colour Shops (DCSs) to meet with the company’s well-trained colour experts to help them in the makeover of their homes and properties.

“The 2016 Dulux Colour of the year is an exciting colour. It radiates desire for luxury, it is very instructive especially at the moment of seemingly economic downturn, the colour will inspire hope and positivity that at the end of the darkest part of the night comes light,” he said.

He disclosed that the Dulux Colour of the Year is chosen based on a constant monitoring of emerging social, economic and design trends around the world where a panel of independent design experts from different field of architecture, design and fashion come together to determine key colour trends which would fit the pattern each year.

Earlier in her address, Managing Director, CAP Plc, Mrs Omolara Elemide explained that naming Monarch Gold as the Dulux 2016 Colour of the year is in line with AkzoNobel global tradition and Dulux brand leadership positioning in colour mastery.

She emphasized her company’s responsibility of communicating the annual global colour trend to Nigerians which has over the years been tagged the Dulux Colour of the year.

Source: Daily Trust Newspaper


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